(Thanks to The Future Kept for this lovely photo.) I was fortunate enough to meet the characters and creative forces behind leading online stores around the world (in USA, England, Wales, Netherlands, Sweden and Denmark) and shoot their beautiful homes (with talented photographer James Gardiner) for a series of inspiring case studies.
The result is part-decorating book, part-shopping directory – a smörgåsbord of fascinating interiors from a new generation of online style gurus who do much more than just sell homewares; They inspire and delight their customers, too, offering glimpses into their gorgeous homes and covetable lifestyles.
Chic Boutiquers at Home is packed with plenty of ideas to use in your own home and a wealth of tempting new online shops to explore. If you dream of selling online yourself, the final ‘How to Launch Your Own Online Shop’ chapter is crammed with invaluable practical advice, including comparisons of popular online shop hosting platforms such as Big Cartel and Etsy and insider advice from the experts.
You can find out more or pre-order on Amazon.